[Videos that Set Your Brand Apart]~

Video offers an easy and powerful tool to address a wide array of issues that corporations face. For example, a well shot, edited, and designed video is the perfect tool to improve consumer or user experience all while building trust.

You can use video to solve many challenges and uncover new opportunities, such as:

• Increasing brand identity and awareness

• Forming deeper relationships with clients and customers

• Training for internal and external use, such as safety videos, product demonstration videos, and support FAQs

• Product information, promotion and explainer videos for your customers

• Increasing social media presence and engagement

• Increased sales reach, lead development, and conversion

The truth is that there is an almost endless way to use video to improve the way you do business. Corporate video production is one of the best way to create meaningful and powerful solutions for your business.

However, corporate video production can be overwhelming. Our team makes the process of creating meaningful and powerful videos content fun, creative, and strategic.

Video is an amazing way to create emotion that sparks action and connection. Whether it's through witty humor, heartfelt stories, or straight-forward explainers our team can help determine the best video approach for your goals. Video is easily customizable to become an extension of your brand and its voice.

65% of people are visual learners. Video adds to the power of communication by including dimension - visual, auditory, cognitive and resonance. Video is a perfect medium to address a variety of campaigns for both B2C and B2B brands. B2C or B2B. A bonus for video marketing, advertising, or communication is that the format is 100% customizable to match your goals, branding, and tone to your various audiences. That is insanely powerful because video allows you to match the message to your buyer personas so messaging becomes targeted, viewer friendly and impactful.

Our systematic approach to video creation helps you align your brand to your audience in a seamless process.

It takes a team of highly skilled people to create a stunning and impactful video. We are your corporate video production company with exceptional skill and experience. You can add our talent to your project with a simple discovery call to learn about your goals.

The process includes four major steps:

1. Concept Development - Gathering information about your brand, goals, and audiences. From there, we begin initial brainstorming, ideation, messaging development, and budgeting.

2. Pre-Production - With the concept defined, our team works with you to nail the art direction, script writing, storyboard, set decoration, talent scouting — everything needed to bring the vision for your video to life. From there, we begin all scheduling and logistics for filming, motion design, and editing your video.

3. Production - All of the set up and filming needed to execute the vision will be pulled together by our experience team of directors and producers. Our crew will use high-end equipment for filming.your video and will pull in our motion design team.

4. Post-Production - Our team will begin editing your video and sharing previews with convenient modern tools. We’ll handle music, sound, animation, motion design, text boards, color grading and audio mix. When you’re ready to launch, we’ll help ensure you have the right versions for your distribution channels to maximize success. editing, animation, and on-frame text. Final review and then approval.

As your corporate video production company, Animus brings deep expertise to each project. We work on a variety of video formats, styles, and deliverables including:

• Customer Testimonials - range from simple endorsement of your product or service to scripted and in-depth discussions highlighting the value of your product, service, or brand.

• Full Animation - has many applications for delivering impactful imagery that simply cannot be filmed, sharing stories in a completely unique manner, or helping to clearly explain your products or services. A-B Situations - which include live-action that we see so often in TV commercials - Company Rep discussing, selling, or helping a customer on the phone - Very powerful without being overly suggestive. These are wonderful tools to bring your product to life and to share your product or brand with your target market.

• Corporate Communications -helps brands keep stay up-to-date sharing their message with employees, clients, and a broader audience. powerful option for announcing changes, improvements, important news, and more

• Corporate Recruiting - When you need to find specific talent or in markets where there is fierce competition for quality and qualified talent, a recruitment video is a powerful tool. From employee testimonials to employer brand anthem videos, our team can help effectively share your story.

• Corporate Training - video series that teach, enhance compliance, and foster support of your internal team or customers.

• Corporate Branding - marketing videos that bring your brand to life by focusing on your mission and impact.

At Animus, we start the process by listening to your needs. We work with you to formulate goals which then translate into a storyboard. We encourage you to bring your marketing goals and buyer persona into every video production we undertake. We work with the various layers of the buyer's journey so that we end up with a video that delivers your content and message to those who are most likely to act on your message.

While we offer a long list of video production options, each video we create is an authentic journey aligned to your goals.

• What do you want to convey?

• What is your distribution plan? - - corporate website, social media, email, paid media, event, etc.?

• Who is the listener? - B2C, B2B, Buyer's journey, buyer persona, employee, recruitment.

• What stage of the marketing funnel is this used?

Corporate video Production is a newer piece of the marketing mix that has become a requirement for every brand and campaign. It offers a powerful and unique way to build an audience for your products or services, to recruit in overly competitive markets, and to enhance the skills and knowledge of your team.

Video is one of the most exciting ways to turn dull and boring into humorous and delightful. It touches your viewer in ways that plain text cannot. Video is also highly mobile, so it is easy to reach markets via smart devices or desktop computers.

Animus is a small but mighty team of exceptionally talented video production professionals. We are as excited about your video as you are... sometimes even more. You can bring our fresh energy and exceptional expertise to your next video project. . If you are unsure how to start the process, just give us a call. We are happy to answer your questions, discuss project ideas and timelines.