Ten Hidden Benefits of Videos

By | Video Strategy | No Comments

It’s time to value the product and the process of producing strategic video content for your brand. Over the last 5 years, we’ve made a ton of videos. Animus Studios has worked with clients in a variety of industries around the world, ranging from textile manufacturing and pharmaceuticals to college sports and children’s toys. While all of the videos we produce have their own goals and messages we aim to deliver, we’ve found that many of our clients experience secondary benefits from the production process.  

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Turn Prospects into Brand Ambassadors

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What does your marketing structure look like? It’s time to create a well-oiled machine focused on turning prospects into brand ambassadors. Here’s a simple framework to take advantage of the lifetime value of your clients and capitalize on a well-known fact: it’s cheaper to retain customers than it is to find new ones.

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Video is the New Document

By | Video Strategy | No Comments

When you think about the evolution of communication over the last 15 years, what comes to mind? We’ve transitioned from snail mail and paper to paperless and email. We’ve moved from landline phones to mobile phones. We’ve shifted from voice and email to text. In short, we’re mobile, always on and fast. We want information right away in the easiest form possible.

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Authenticity is In

By | Video Strategy | No Comments

We recently surprised a new client. How? By being authentic. Our genuine passion for helping them surpassed their expectations. We didn’t just talk about video strategy… we were excited to brainstorm ways to help them sell, market and communicate their brand.

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