It’s time to value the product and the process of producing strategic video content for your brand. Over the last 5 years, we’ve made a ton of videos. Animus Studios has worked with clients in a variety of industries around the world, ranging from textile manufacturing and pharmaceuticals to college sports and children’s toys. While all of the videos we produce have their own goals and messages we aim to deliver, we’ve found that many of our clients experience secondary benefits from the production process.
Think first. What do you need a video for? Where will it be seen? What is your message? While a lot of questions ultimately need to be answered when producing a video, the most important one is: what will your video look like?
What does your marketing structure look like? It’s time to create a well-oiled machine focused on turning prospects into brand ambassadors. Here’s a simple framework to take advantage of the lifetime value of your clients and capitalize on a well-known fact: it’s cheaper to retain customers than it is to find new ones.
When you think about the evolution of communication over the last 15 years, what comes to mind? We’ve transitioned from snail mail and paper to paperless and email. We’ve moved from landline phones to mobile phones. We’ve shifted from voice and email to text. In short, we’re mobile, always on and fast. We want information right away in the easiest form possible.
No matter what you manufacture, your organization can benefit from telling its story. While the products our manufacturing clients make widely vary, they share common ties when it comes to video. We’ve turned these commonalities into an outline of our top video solutions for manufacturing companies.
You’ve probably heard the expression “content is king” – a valuable reminder that the quality of your content helps drive success. Fantastic… but you, me and everyone on the planet already knows you need good content. So what is a solid benchmark for better defining the type of content that is king?
3 Ways To Use Animation Let’s start by stating the obvious: video is everywhere. In fact, Americans watch an average of 33 minutes of video a day… just on their phones. But what about your OWN video? How do you make it stand out and be more memorable for your viewers? Don’t worry… animation is here to help.